About 80 percent of consumers in the United Sates trust content from blogs. These statistics stress the importance of blogging for companies. However, creating a company blog and promoting it requires time and energy. Leveraging and encouraging your employees to contribute content is one of the effective ways to ensure the blog continues to operate. The staff is the perfect group of people to run to. They have the knowledge and experience that are relevant to what you intend to tell the customers. You can use them to create high-quality content. Encourage Your Employees to Write Feeding the customers with high-quality information
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