Online shopping has gone to an extent that people prefer to buy high-worth items such as gold jewellery also online. There can be nothing more comfortable to sit at the convenience of your home and take opinions of friends and family by sharing pictures before buying your favorite piece of jewellery. But it is also true that people don’t trust online jewellery websites so easily. Clootrack analyzed online consumer conversations and has put together a list of features that customers prefer in an online jewellery store.
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