enefit corporations and B Corps are usually considered synonymous to aspiring impact investors. But, that’s not the case. Check out my comparison to make an informed decision.
Obviously, anyone who starts a company wants to generate some sort of revenue or profit through the endeavor. But, sometimes, these benefits are not restricted to financial gains.
So, what do you do if you want your business to be profitable yet deliver the greater good towards society and the environment? It’s simple, apart from your primary business strategy, you include principles that promote environmental sustainability and social responsibility into your business plan.