Improving paid media performance with conversational marketing

2268 days ago via RichTWood    Discuss    Marketing

By this point, you probably know all about the growing role of conversational marketing platforms within the digital marketing mix in 2018. Now, we want look at how your paid media efforts can integrate with your conversational marketing strategy to nurture leads along the sales cycle, improving performance, conversion rate and efficiency along the way. What business doesn’t want that mixture!

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