High net worth leads are just as active – possibly even more-so – than your average internet user. Especially younger, millennial success stories; they communicate through social media and use search engines to discover new opportunities, too. Take a look at our blog 3 secrets to high net worth lead generation to find out more.
For this reason, financial and investment organisations can implement inbound strategies to reach out to new audiences, investors and clients. A creative, transparent and bespoke campaign can target a huge volume of high net worth leads, at a high quality that won’t waste your sales team’s time. 
We've worked with several investment clients, so we'd like to think we know our stuff. For now, let's run over the basics - here are three things you need to know!